Ciera Design Studio

Brand identity and design solutions for creative businesses and passionate entrepreneurs

Ciera Design Resources

Below you’ll find our library of articles to help grow your brand and business.

Being cohesive and consistent across all platforms is key to building trust with your customers.⁣ ✨ Enter the Brand Board ✨⁣ A brand board is a simple document to pull together all of your brand identity pieces in one neat place to make sure that everything you put out into the world for your business is consistent.⁣ ✨ BONUS: It's FREE! ✨⁣ Click through to download both Canva and Photoshop versions!⁣
How to Get More Email Subscribers Using Content Upgrades - Click through to read how I increased my list by 600% and get a free list of content upgrade ideas!
Pinterest is the top traffic driver to my website. It brings WAY more visitors than all other social media combined (yes, even Instagram).⁠
Click through for a free worksheet to see if it's time for you to rebrand!
A few years ago, I increased my email subscribers by 600% in 1 month by changing just one thing – I implemented content upgrades and strategic lead magnets. I know first hand how drastically your list can grow by using this relatively simple concept: give something away for free in return for an email address. Although the concept is easy, planning this free incentive can feel a little daunting… you have to come up with the content, design it and figure out how to deliver – it can start to feel overwhelming, in which case, it keeps getting pushed down to the bottom of your to-do list and your email list growth becomes stagnant. Well, I’m here to tell you: your opt-in doesn’t have to be complicated, in fact, something simple like a cheat sheet or checklist often converts best!
I was recently asked, "What is your best tip for branding a business?" And you may be surprised that my answer was not "hire a designer to create an amazing logo" or wasn't really design related at all...⠀
Pantone book, coffee and a mac book on a graphic designer's desk title Why Graphic Design Is Vital to Your Marketing Strategy
The Importance of Defining Your Brand Personality Plus A FREE Worksheet!
How to curate a list of people who actually want to hear from you!
Click through to learn how to set your business apart from the crowd!
If you’re wondering how to create a clear brand message for your business, then here are some top tips.
Do These 5 Things Before Hiring a Designer plus a FREE worksheet to help you get organized!
When To Walk Away From A Freelance Project - saying no to a project can be just as important as saying yes.
If you're not sure about whether contracts are worth the investment, here are 3 ways a sturdy contract can protect you.
Steps to Refining and Setting Mid-Year Goals plus a free worksheet!
5 ways to obtain additional business from current clients

Get a free worksheet to help you define what your brand personality traits are >> Yes, Please!

Ciera Design Studio established 2010
xo Ciera