I stopped in to Saloon the other night while in Davis Square and posted this photo to Instagram because I just LOVED the menu design. Actually, I noticed that everything in the bar was branded beautifully. The next day I searched the web to see who designed it and I should have know… it was the work of Somerville based, Oat Creative. I featured their work for Island Creek Oyster Bar a few months ago and they just keep pumping out spectacular work!
Saloon is inspired by the iconic New York City pre-prohibition establishment. With a focus on brown liquors and local beers, Saloon calls reference to a time when drinks were serious and uncomplicated. The menu is intended for sharing and combines American fare with contemporary favorites.
photos via Oat
I think I saw this on Pinterest. Love everything about it.